Grum at Beauty Bar 5/2

If you want to see something super rare and uber danceable in about two weeks, then I have good news! BucklUp Entertainment and Future Retro have teamed up to bring international sensation, Grum, to Beauty Bar in Austin on Sunday, May 2nd, as the ONLY stop in Texas on his North American tour. (I repeat… ONLY). Grum will be dropping by one of Austin’s favorite 7th street dance bars alongside Cortinas & Wade, Scott Swayze, and A Ward to blow our minds and move our bodies for one night of never-ending dance party. And since he’s hitting and quitting Texas, you better not miss out.

Graeme Shepherd–a.k.a. Grum (so-nicknamed for his “grumpy bastard” rep at college)–has been bestowed the title of the shining new face of the future of electronic music. The 24-year-old DJ and producer grew up in Scotland on a diet of classic rock and synth-pop, and by his teen years, he was a self-proclaimed “music geek”, putting together trance tracks in his bedroom. With his move to Leeds (where he currently resides) in 2004, Grum stumbled upon a nightlife world that included epic underground acts such as Fischerspooner and Erol Alkan. His love affair with electroclash began. The “electroclash set” at the time, although immensely talented, never fully became the pop stars they had envisioned, and Grum’s emergence onto the scene–with his knack for melodies and pop framework–allowed him to lead the pack in that direction. Two years ago, he started e-mailing tracks out to some top blogs (such as Discodust) with almost an instant response/hype/love. Since his tracks have gone viral, Grum has earned high regards from Aeroplane and has been featured on the playlists of many international DJs (including Annie Mac, Alex Metric, Pete Tong, and Zane Lowe). With top charting original tracks (“Heartbeats”, “Sound Reaction”, “Runaway”, and “Go Back”) and a slew of hit remixes (for Passion Pit, Friendly Fires, Anoraak, Tronick Youth, and more), it’s no wonder than this wunderkind has been declared the second most blogged act in the world (behind Radiohead) by blog conglomeration, Hype Machine. His style mixes French house, Italo-disco, and new wave into the perfect pop-ish confection to get your ass on the dance floor.

Tickets are going on pre-sale for only $5!!! So head over to the event page to figure out how to snag those tickets, and click “I Like It!” to try to win one of FIVE pairs of FREE tickets! And while you’re browsing the page, make sure you take a look at the EXCLUSIVE promotional mix “THIS IS GRUM”, featuring all original and remixed material by Grum. So head on over to the event page, download you some Grum, and buy those tickets! SEE YOU THERE!

April 21, 2010. Uncategorized.

One Comment

  1. cyn olmos replied:

    THIS IS GOING TO BE EPIC!!!!

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